Meridian Design System
Component library & token system used across 4 product squads.
Senior Product Designer
Product designer with 7+ years in B2B and consumer products. I specialise in complex interaction systems and design–engineering collaboration.
I lead zero-to-one work and design systems teams ship from. Previously at Northwind Studio and Contour Apps.
Meridian Design System
Component library & token system used across 4 product squads.
Onboarding v3
End-to-end redesign — lifted activation from 42 % to 61 %.
Data Canvas
Visual query builder for non-technical analysts.
Lead Product Designer
Northwind Studio·2021 — Present
Shipped a design system adopted by 4 squads, cutting handoff time by 35 %.
Ran discovery for a new analytics module; concept validated with 14 enterprise users.
Mentored 3 junior designers through weekly critiques and structured growth plans.
Product Designer
Contour Apps·2018 — 2021
Led onboarding redesign that lifted activation from 42 % to 61 % in one quarter.
Owned the mobile design across iOS and Android for 200 k+ MAU.
Introduced component-driven workflow with Storybook, reducing QA cycles by 20 %.
UX Designer
Pixel Foundry·2017 — 2018
Designed core flows for a SaaS invoicing product from 0 to public beta.
Conducted 30+ user interviews to shape initial feature roadmap.
Design
Figma
Prototyping
Design Systems
Motion
Research
User Interviews
Usability Testing
Jobs-to-be-done
Engineering
HTML / CSS
React
Storybook
Tools
Notion
Linear
Jira
Miro
B.F.A. Interaction Design
California College of the Arts·2013 — 2017
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